REF

REF needed to pivot their brand strategy and mind-set, and we guided them to a new vision: Natural Beauty. We repositioned the beauty brand with updated imagery and an e-commerce experience that reflects their style and values, while creating a tool to inform REF’s day-to-day work.

REF - Fashion - Natural Beauty
REF - Fashion - Natural Beauty
REF - Fashion - Natural Beauty
REF - Fashion - Natural Beauty
REF - Fashion - Natural Beauty
REF - Fashion - Natural Beauty
REF - Fashion - Natural Beauty
REF - Fashion - Natural Beauty